An integrated campaign repositioning Equinox as an inclusive fitness brand for every identity and lifestyle. 

Strategy : Position fitness as a feeling, not a body type.

A creative strategy and integrated marketing campaign designed to deepen Rascal + Friends’ emotional connection with new parents

Strategy: Lead with thoughtful design and parental peace of mind.

A full promotional campaign built to drive excitement and attendance for a themed community gala.

Strategy: Use celestial visuals and elegant typography to create an irresistible sense of occasion.

A full digital marketing strategy built across four channels — SEO, email, social media and app engagement — with a $125K annual budget breakdown.

Strategy: Meet the customer where they already are, then keep them.